PROGRAM MARKETING MANAGER

Settore: / Marketing e Comunicazione /
Azienda: Randstad Italia Spa
Data annuncio: 21/01/2021
Sede di lavoro: Milano
Functieomschrijving

Randstad Milano Office is looking for a PROGRAM MARKETING MANAGER to join the Digital Store team of a multinational company leader in ICT sector.


The scope of the role is to create, drive and execute marketing projects and programs in the Mediterrean market; support the sales and marketing execution plans created by local and regional Digital Store Leads, Category and Merchandising teams.


 

Responsabilità

Main tasks:


- Optimize customer journey and traffic to the Digital Stores


- Coordinate A/B testing together with merchandising team 


- Coordinate content update and prioritization with Merchandising team


- Partner with Category Buyers/Planners/Site Merchandiser to execute promotions and campaigns


- Partner with PR teams to develop specific campaigns (digital and social)


- Drive the local emailing program


- Support product launches deployment and coordinate go-to-market activities


- Provide weekly reports and benchmark analysis

Functie-eisen

Requirements:


- 3+ years in a similar position ecommerce


- Master’s degree strongly preferred (or Bachelor’s degree with a strong experience)


- Fluent in English and Italian


- Detail oriented and strong multi-tasker under pressure


- Use of analytics software


 


We offer a supply fixed-term contract, with the possibility of further extensions.


The remuneration will be commensurate with candidates' experience.


Daily schedule: full time


Place of work: Milan

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