Trade Marketing

Azienda: Adecco Italia Spa
Data annuncio: 16/05/2021
Sede di lavoro: Milano
We are currently recruiting for the Italian unit of a prestigious global Company, leader in the IT Industry (web search engine, mail provider, web services, hardware products ecc.), based in Milan, a:

Trade Marketing

The candidate, within the Italian Hardware Marketing team, will be working on introducing new devices to users in Italy including the product Go To Marketing strategy and execution, coordination of offline, online and retail activities, training planning and execution, building successful partnerships for launching and promoting devices, as well as driving the device category's growth through targeted marketing. This is a cross-functional and international role: you will be working closely with the Central Marketing teams at EMEA and Global level, Partnerships, Business Development and PR teams.

Responsibilities:
•Actively involved in defining the marketing strategy planning and execution for new and existing hardware products in Italy
•Execute activities driving awareness, desire and usage including product launches, seasonal promotions, PR events, in-store events, custom in-store placements
•Analize activities performances to identify and maximize the ROI
•Create local communication and training materials for new launches and promotions
•Work very closely with local x-fct (Partnerships, Business Development, Retail Ops) and EMEA counterparts
•Understand market dynamics and user reactions to our products and inform the larger product and marketing strategies
•Perform regular market scenario analysis to identify the key trends to inform the marketing strategy consequently

Minimum Qualifications:
•BA or BS Degree 1 or 2 years of consumer, retail/brand marketing
•Bilingual Italian and English

Preferred Qualifications:
•Expertise in launching new products on the market, designing the GTM plan, from market and consumer data analysis, to communication plans setup and retail activities definition
•Knowledge of the computing, tablet, mobile landscape
•Expert in managing agency partners and developing best in class creative
•Excellent project management skills with the ability to track multiple simultaneous projects and deliverables
•Comfortable presenting to audiences of senior decision makers.
•Ability to effectively influence and communicate cross-functionally with all levels of management within t

Categoria Professionale: Marketing / Comunicazione / Media / Giornalismo

Settore: INFORMATION TECHNOLOGY & TELECOMUNICAZIONI

Città: Milano (Milano)

Conoscenze linguistiche:
    Inglese

Competenze richieste:
  • Progettazione multimediale - Adobe Photoshop
  • Progettazione multimediale - Adobe Illustrator
  • Segreteria - Accoglienza
  • Progettazione multimediale - Photoshop
  • Word Processor - Elaborazione testi - Word
  • Fogli di calcolo / elettronici - Excel
  • Grafici e Presentazioni - MS Powerpoint
  • Database - SQL
  • Linguaggi di programmazione / Ambienti di sviluppo - Html

Disponibilità oraria:
  • Full Time
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